RSVLTS puts its first ad spots on streaming TV

No new prints here. This is RSVLTS announcing its first masterbrand video campaign: :30 and :15 spots running across digital and streaming TV for both RSVLTS and Breakfast Balls. The hero spot borrows the old "Dare Mighty Things" line, the Breakfast Balls one is called "Have Another," and a fresh :15 went live ahead of the July 4 weekend. Co-founder Stephen Gebhardt says the long-term aim is a spot in the biggest football game of them all.

What it means for a collection is simple math. Eleven years of word-of-mouth built the community; TV builds a much bigger one. More people watching a licensed release land is more people in the queue. The four Transformers KUNUFLEX filed under this post are what our catalog has tied to it.