SHIRT NERDS

Disney Villains launches with a preorder window

Three shirts in the catalog for this one: The Elephant Graveyard, The Sea Witch, and Evil Moments. The interesting part isn't the designs, it's the mechanics. RSVLTS stocked roughly 30% more than a normal launch, and once that ran out orders kept going through as preorders, shipping on or before November 20. The window closed Thursday, September 30 at noon ET.

For collectors that changes the usual math. A sell-out at 3:55 did not close the door that time, so the secondary market had less leverage on these three. Standard KUNUFLEX plus the new Women's 2.0 cut were both in the mix. Orders filled first come, first served, and no shipping confirmation inside 5-7 days meant you were in the preorder pile. Retail partners got limited quantities later.

RSVLTS wrote about this as “RSVLTS x Disney Villains - Lookbook & Preorder Experiment” ↗

The 3 shirts in this drop